Annotation. This article presents the main stages of the formation of an effective warehouse logistics of a regional wholesale and trading company through the processes of personnel management and their optimization. The analysis of the activities of key players in the wholesale trade market of the Primorsky Territory revealed problematic areas of research related to the lack of accounting for the efficiency of the main warehouse staff and the assessment of its impact on the profitability of the business as a whole. The proposed recommendations for optimizing warehouse logistics processes through the management of warehouse technical personnel can be scaled to the activities of most regional wholesale companies.

Key words. Warehouse logistics, company personnel, warehouse processes, logistics costs, organization of warehouse activities, efficiency of logistics processes.